Legacy nonprofits devoted to causes like poverty, health, and animal welfare are being actively challenged to create a sense of relevancy while competing with the growing popularity of causes like terrorism, homelessness and gender equality. Accelerist conducted a study of 50 nonprofits, defined as legacy brands based on brand awareness, and found 5 fast facts and insights showing that enterprise nonprofits could further lean on the corporate sector to alleviate the pain.
These are the numbers legacy nonprofits need to know to protect their corporate revenue and consider diversification.
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