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Posts Categorized: Cause Marketing

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Corporate Alliances

How One Legacy Nonprofit Re-Invented Their Corporate Partnerships

When we think of nonprofit organizations, most of us think of brands like the American Heart Association and the American Red Cross – brands that are household names and have become part of our nation’s fabric.  We’re talking about legacy…

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Corporate Alliances

Are You Leaving Corporate Money on the Table?

As fundraising professionals, that is a question that may make many of us cringe, or perhaps jump for joy at the thought that more money can be raised with what we have in place today. At Accelerist, we have heard…

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Corporate Alliances

Top 5 Corporate Partnership Fundamentals That Will Help You Reach 2020 Goals

Can you believe we are less than 6 months away from 2020?!  We’ve all had big 2020 goals – things we were going to accomplish by 2020, trips we were going to take, languages we were going to learn, hobbies…

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Corporate Alliances

Refining Cross-Border Point-of-Sale Strategies in the U.S. and Canada

We are at it again here at the Accelerist offices.  We just can’t stop doing research around point-of-sale (POS) fundraising.  Are we obsessed? Well, maybe just a little.  Our latest research is a benchmark survey just completed across the Canadian…

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Corporate Alliances

Education and Mental Health Top List in New Issue Affinity Study

As we head into the fourth quarter of 2018, one can’t help but to look back at what a year it was!  Let’s reflect:   It was only a little over a year ago that Hurricane Harvey slammed the Texas…

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Corporate Alliances

POS Giving: 3 Takeaways for Companies

We all know retail is evolving and with it consumer expectation around how they interact with retail brands across the omnichannel. Therefore, it is inevitable that both retailers and their nonprofit partners feel the need to evolve their charitable point-of-sale…

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Corporate Alliances

POS Giving: 3 Takeaways for Nonprofit Organizations

Has anyone heard that retail is changing?  Maybe only every day, right?! We all know retail is evolving and with it consumer expectation around how they interact with retail brands across the omnichannel. Therefore, it is inevitable that both nonprofits…

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Corporate Alliances

CSR Executives Tell Us What To Expect in 2018

Released today, Catalist’s The Future of Profit With Purpose Report chronicles what leading CSR executives predict public-private partnerships will look like in 2018 and beyond. Catalist interviewed more than 150 CSR executives to gain some insight into what is happening…

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Corporate Alliances

Three Tips My Audience Just Told Me They Are Sure Will Help Them With...

As I wrap up speaking at a conference this week teaching several sessions on Sponsorship Selling 101 and how to attract and acquire new sponsors to your P2P event (if you are not familiar with P2P events…think runs, walks, rides),…

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Corporate Alliances

How to Make Your Data Win More Partnerships

I confess…I’m a data geek!  I love numbers, the mystery of it all, even the process of collecting data.  I know, boring, right?  Well, I did say I am a data geek.  What  I love most about data is what…

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